Category - Tools & Tips


3 Steps to Connect with ANYONE

 Back when we started Advance Your Reach a few years ago, I attended a conference and knew absolutely nobody. I decided that I was going to host a little mastermind in my hotel room, and I invited about 15 people who I wanted to meet. The result? A few of those people are some …


How to Land Your Dream Stages

 So, what is a Dream Stage? A dream stage is not about the number of people in the audience, but rather about the quality of the audience. It’s a stage where the majority of people sitting in your audience are your ideal customers. Being able to identify and seek Dream Stages has been a …


How to Win a Stage by the Weekend!

 Yep, you read that right. YOU can win a stage by this weekend! Or even FASTER.  Whether you’ve been on no stages or 500 stages (or more) – or anywhere in between, this process will work for you. In the video above, I break down the 4 steps to winning a stage by this …


So…why stages?

 You might already know we are “all about stages” at Advance Your Reach. BUT do you know why? It is not to be “business famous” – though there is nothing wrong with that. It is because time and time again, we have seen it be the most effective and consistent customer acquisition channel. Over …


Find Your Why: The Power of the BHAG

 Every organization should have a BHAG – A Big Hairy Audacious Goal. This concept was created by Jim Collins. And it is just what it sounds like – a BIG goal. A goal that stretches you…and in 1 sentence sums up what you and your organization have set out to accomplish. Our BHAG… To …


Tools We Use

“I’m just one person, I don’t have a team around me…” “I’m not very good with technology.” “I’m always on the road and don’t have time…” These are actual quotes we’ve heard from speakers we’ve met on the road and at our own events.  They are desperate to scale their message beyond the stage but …